Advertising Standards Authority - is a non-statutory body but provides a code of practise for advertising.
- Adverts should not cause offence
- Adverts should not glorify alcohol, sexual activity, drug taking.
- Adverts should not cause harm to children
- Adverts should not be misleading
- Adverts should not give false information about what they are selling/promoting or exaggerate claims made.
This advert got banned because the advert suggested that the product gave spectacular volume multiplier effects, but when challenged by L'Oreal, Dior Admitted that her eyelashes had been digitally mastered to look spectacular, so the advert got taken down
This advert was banned because people found it very disturbing, offensive and distressing.
This Facebook post by pot noodle got banned because people felt that it was degrading to women
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